“Magic in a Can:” Why we invested in Optimizely

Today Optimizely announced their Series A funding round of $28 million led by new investors Benchmark and Bain Capital Ventures along with several other existing seed investors. We are thrilled to be partnering with the Optimizely founders, Dan and Pete, as well as the entire Optimizely team. We’ve discussed in the past here and here the rise of Marketing as […]