Author Archives: Ajay Agarwal

About Ajay Agarwal

Hi - I'm Ajay and this is my personal blog. I am a partner with Bain Capital Ventures where I focus on early stage investing. Previously, I was with Trilogy Software in Austin, TX. I live in Palo Alto, CA with my wife and three kids.

Data science and mobility: The trends that will transform the next decade of CRM

Announcing our newest investment in Clari I spent my first eight years in the enterprise software business during the birth of the CRM industry beginning in 1994. Prior to companies like Siebel, Aurum, and Vantive who were all started in … Continue reading

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Data-Driven Content Marketing – Announcing the Launch of Captora

Today, one of our most exciting portfolio companies, Captora, publicly announced its Series B funding led by NEA. . We have had the good fortune of working with the Captora founders since late 2012.   We knew Anindo Mukherjee, Captora’s CTO … Continue reading

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Customer Success Doesn’t Matter

“Customer success doesn’t matter is everything” Back in my role running sales and marketing at Trilogy, I learned one of my first lessons about business: “customer success doesn’t matter.”   While the statement sounds ridiculous, in the world of enterprise software … Continue reading

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Big Data meets Marketing Again – this time in the world of “offline” CPG

Today InfoScout announced the launch of their company and their analytics dashboard for Consumer Packaged Goods (CPG) marketers. Bain Capital Ventures, along with Founder Collective and Dunnhumby Ventures, led a $5M Series A funding round in the company. We are … Continue reading

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“Magic in a Can” Why we invested in Optimizely

Today Optimizely announced their Series A funding round of $28 million led by new investors Benchmark and Bain Capital Ventures along with several other existing seed investors. We are thrilled to be partnering with the Optimizely founders, Dan and Pete, … Continue reading

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Commerce technology is a massive opportunity (and retail is not dead)

Commerce technology is a massive opportunity (and retail is not dead) (via Pando Daily) By Ajay Agarwal On February 22, 2013There has been recent discussion about whether retail is dead. We couldn’t disagree more. We predict that over the next … Continue reading

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What’s next after SaaS? Big Data Applications

Today one of our portfolio companies, Bloomreach, announced a new funding round led by NEA and their partners Scott Sandell and Ravi Viswanathan.  Bain Capital Ventures and Lightspeed also participated in the round.  We are thrilled to work with NEA … Continue reading

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